Instagram Pivots to Long-Form Horizontal Video with ‘Features’: Up to 90-Minute Uploads, Linked Reels, and Living Room TV Ambitions
After spending years encouraging creators to produce snappy, short-form vertical Reels, Instagram is officially heading in the opposite direction. On October 26, 2026, Meta announced Features, a dedicated video format engineered explicitly for long-form, horizontal (widescreen) content. Currently rolling out in testing across Brazil and expanding to tens of thousands of creators in the United…
