Facebook said on Tuesday it’d permit users to review businesses that publicize on the social network and presumably ban those who receive the foremost feedback.

The move is geared toward cracking down on businesses whose ads mislead users into shopping for low-quality merchandise or services or companies that fail to deliver product in their expressed shipping time.

Facebook users will leave feedback for his or her viewed ads below the “Ads Activity” tab, the corporate aforesaid in an exceedingly diary post.

Advertisers are going to be given an opportunity to boost before any action is taken, which could embrace a discount within the range of ads that specific business will run.

“We believe this tool can provide individuals a lot of confidence within the businesses they act with and facilitate hold businesses a lot of in command of client experiences they supply,” Facebook said.

This is one of the numerous changes by the world’s largest social media network to reinforce user expertise and engagement when it absolutely was entangled in an immense scandal wherever several users’ information was improperly accessed by a political practice.

Facebook calls itself “an advertising-supported service” and needs individuals to simply accept targeted ads as a condition of victimization its platform.

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